Blame the iPhone: ESPN.com dumps almost all Flash

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I bet some of you are sports fans and have already seen ESPN.com’s new layout for their website. Design wise, a huge leap forward, still very rich and engaging and much easier to navigate. But there is something markedly different here. What you ask? Well the only thing left on it that’s still Flash based are the banner ads and video players. This is a huge departure from the old design which heavily relied on all sorts of widgets and small rich applications to visualize everything from real-time data such as game scores, to player stats. Now they seem to have replaced most of this with DHtml and Ajax. And it works beautifully.

In some ways this is a win for Adobe since if ESPN still picks them to ditribute their enomormous ammount of programming they clearly still have a firm grip on video distribution online (The video does look stunning). Yet interactive features that used to live inside flash such as search, comments, and stuff like star ratings are all outside the swf, just as other video rich sites like Hulu does. ESPN.com used to be a real mantle piece for Flash, and I really think the iPhone’s lack of support has had some hand in leading them to this approach. It’s smart in a lot of ways because you’re not plug-in dependent and only rely on the browser to render the bulk of your content. One thing I have to note as well is that now I get faster load times and less spinning beach balls on my Mac which points to better all around performance.

I love Flash and Adobe gained a lot of ground with MX 2004 in getting it to be looked at as a real application solution rather than an animation toy. Unless they continue to innovate, make Flash even more ubiquitous on even more platforms, and get performance better than ever, they may become a banner ad and artists tool for good someday.

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Aptana tools for Nokia Web Runtime on the money

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Aptana has released a suite of plug-ins a few weeks ago supporting Nokia Web Runtime. I was able to load it into Eclipse on my Macbook easily enough and give it a whirl, though they offer their own IDE for those on PC. It’s a free donwload with a 30-day trial available here.

To set some expectations, this tool is not a substitute for the S60 Emulator which gives a more real scenario of how your widget will perform. But what it does do it give you a great idea of how all of your AJAX and DHtml will perform in real-time. I remember testing out some widgets recently both for business and for a talk I gave for Nokia back in October, and it was tedious using a browser for crude tests, let alone constant installs to the phone and S60 emulator. There were security issues as well as CSS formatting inconsistencies, not to mention certain Javascript functions that simply were not supported the same way you’d see it in a conventional browser. This tool really bridges the gap in those instances and I wish I had it months ago. Would have saved me loads of time.

As usual, your hardware will still give you the ultimate watermark of whether or not your code works in the runtime. Other things to note is that it supports a variety of Nokia handsets with different screen sizes, Flash Lite embeds, packaging and deployment to Bluetooth devices, as well as soft-key support. No 4-way navigation, though this is where the emulator comes in. Wonder how this will affect touch as more S60 5th Edition devices entire the product line.

Kudos to the Nokia WRT team for getting another useful tool out for widget developers

2008 Professional Laundry List

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2008 is over, thank god. But along with an ailing economy and painful marketplace came a lot of good things. So anyways, here’s my year in review:

    Launched a number of rich applications with my employer Fidelity that I’m very proud of. Look forward to doing that in 2009 as well, hope to continue to raise the bar.

    I spoke at Harvard University, led a lively talk with staff and the user group organizers.

    Was a speaker at a Forum Nokia event with several colleagues in the industry.

    Created and produced a podcast series with friends from BAMaDUG to critical acclaim.

    Made dozens of contacts in the mobile industry at meetups and conferences such as Mobile Internet World, Mobile Monday and MiTX.

    Founded and launched a social venture (still in stealth mode bit will be public soon).

    Participated in beta testing for several Adobe products, under NDA so no comment 🙂

    Broke down and bought an iPhone… after the intimate talk I saw by Phil Schiller (who’s doing the final MacWorld keynote this week in place of Steve Jobs) I couldn’t help myself. The developer tools are fantastic and I’ve already hit the ground running in getting some apps built. Look for that in Q1 this year.

I’m looking forward to what 2009 brings and have a good head of steam for the coming year. I’m excited to be booked for Flash on the Beach in Miami as well Flash on Tap in Boston. I’ll continue finishing my studies at Suffolk and look forward to finishing my MBA and will be a regular at industry events as usual. Look forward to seeing you all.